After retiring from professional basketball, sales was the last thing on my mind. I never even thought about it nor gave it the respect it deserved. Firstly, I never even thought about a
career outside sports but with a degree in Communication, upon retirement I thought PR, marketing or journalism were the best paths. Sales was by far the most distant thought and an undesirable career choice.
I was wrong!
Sales is a profession requiring resilience and skill. It’s built on empathy and discipline. It is the art of connecting, listening and engaging with another person. Sales is human engineering — Solve problems through conversation, that’s all there is to it.
Sales enabled me to connect and build relationships with some of Australia’s most successful business owners. It taught me the art of negotiating and public speaking. It helped me understand business processes and how to build a business from nothing. Whereas sport helped me tap into my physical + mental energy, working in sales enabled me to tap into my cognitive energy. Most importantly, it taught me the most essential skill in progressing my career and/or running my own business – how to sell!
Here are some benefits of cold calling and working in sales:
If you’re a pro athlete and not sure what career path to go down upon retirement, definitely consider sales!
If you want to explore the sales industry now, get in touch with the team at Athlete2Business – info@athlete2business.com.au
Whether you’re an athlete looking to transition into a new career or an employer looking to build a high-performance culture within your team, Athlete2Business looks forward to working with you!
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