How To Attract & Retain High Performers

Alex Opacic • Mar 10, 2024

5 Proven Strategies On Attracting & Retaining Top Performers

In the fiercely competitive business landscape, the success of a company is intricately linked to the calibre of its workforce. Attracting and retaining high-performing employees is not just a goal but a strategic imperative.  We'll delve into five effective strategies that can help your business not only draw in top talent but also keep them engaged and committed for the long haul.


  1. Competitive Compensation and Benefits Packages:

It's no secret, pay more! High performers are always going to want to be paid more, if you want them, you're gonna have to come to the party! So, salary is a critical factor, but it's not just about the paycheck. Ensure your benefits package is robust, including health insurance, work/life initiatives, and other perks that enhance the overall employee experience. Regularly review and adjust compensation packages to stay competitive within your industry.


  2.  Professional Development Opportunities:

High performers are often driven by a desire for personal and professional growth. Offering ongoing learning and development opportunities can be a powerful tool for both attraction and retention. Implement mentorship programs, provide access to workshops and courses, and support employees in pursuing certifications or advanced degrees. By investing in their growth, you not only enhance their skills but also demonstrate a commitment to their long-term success.


  3.  Strategic Employee Recognition Programs:

Recognition is a fundamental human need, and high-performing employees thrive when their efforts are acknowledged. Implementing a robust employee recognition program can significantly impact morale and retention. Recognize achievements publicly, whether through employee of the month awards, shoutouts in meetings, or other forms of acknowledgment. Also, consider personalized rewards tailored to individual preferences, fostering a culture that values and appreciates exceptional contributions.


  4.  Employee Share Scheme:

An Employee Share Scheme (ESS) is a powerful strategy to align the interests of employees with the success of the company. By offering shares or stock options, you not only create a sense of ownership and loyalty but also provide employees with a tangible stake in the organization's growth. This not only attracts high performers looking for long-term commitments but also fosters a culture of shared success, boosting overall employee morale. If you want to take it even further, have an exit strategy in place, and share this with your top performers that you'd want to keep long term.


  5.  Strategic Headhunting:

While traditional recruitment methods are essential, strategic headhunting can give your company a competitive edge in attracting top talent. Invest in building relationships with industry experts and recruiters who specialize in your field. Actively seek out high-performing individuals and demonstrate why your organization is the ideal place for them to thrive. Position your company as a leader in innovation, culture, and career development to entice top talent to make the switch.


Attracting and retaining high-performing employees is a multifaceted challenge that demands a holistic approach. By offering competitive compensation, prioritizing professional development, implementing strategic recognition programs, introducing an Employee Share Scheme, and leveraging strategic headhunting, your business can build a workforce that not only meets but exceeds expectations. Invest in your employees, and they will undoubtedly invest in the success and growth of your organization.


Athlete2Business is a search firm that specializes in placing former elite athletes into roles that maximize their unique skills and experiences, with companies who value a high performance mindset.



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